Taking Light to the next level: how light impacts everyday life – Sep 18, 2013– Amsterdam, The Netherlands (Techreleased) – Light is at the heart of our communities, our technological advances and our sustainable world. Speeding up this new age of digital light will unlock even greater health, well being, sustainability and economic benefits for society as a whole. This is the conclusion of an independent report – ‘The Future of Light’ – published today by think tank PSFK Labs and supported by Philips. The report is available on www.psfk.com, and accessible as a SlideShare slide show and as an iOS or Android app.
Based upon expert interviews and more than 50 case studies, the report summarizes 12 trends which have been grouped into four themes showing the way lighting can be used to create experiences, tell stories, convey information and promote wellness.
“We are at the forefront of a digital revolution in lighting. As part of our commitment to creating a healthier and more sustainable world, Philips will continue to shape the future in lighting. Our insights, expertise and ground-breaking innovations create a positive impact on people’s lives and help our partners realize their vision,” comments Rogier van der Heide, Vice President and Chief Design Officer, Philips Lighting. “The ‘Future of Light’ is a fascinating opening salvo – and will bear fruit over the coming years as people take inspiration from the report.”
The PSFK report highlights projects which collectively demonstrate the numerous benefits of light, ranging from healthy sleep patterns and feelings of safety, through to macro issues, including the readdress of resource scarcity and climate change. The projects profiled span from a derelict gas station transformed into an art installation to high-profile design work like the 75th anniversary lighting of the San Francisco Bay Bridge.
A number of Philips innovations are profiled in the report including Philips CityTouch which helps cities deliver intelligent public lighting, Philips’ SchoolVision and Healwell solutions, both proven to have a positive impact on people’s physical and emotional states, and Philips Hue, the smart connected LED bulb which in a paradigm shift in experiencing light at home.
“Light’s importance in daily life cannot be overstated. It has the ability to enhance feelings of well-being, build vibrant communities or set the stage for a grand reveal, yet it is often only noticed in its absence. With this report, PSFK showcases the vast potential that light has to positively impact people’s lives across the globe,” said Piers Fawkes, President & Founder, PSFK.