NVIDIA has announced the release of the GeForce RTX 4070 GPU, which promises to provide super-premium visual experiences to PC gamers at an affordable price. This announcement comes with all the advancements of the NVIDIA Ada Lovelace architecture, including DLSS 3 neural rendering and real-time ray-tracing technologies.
Starting at a price of $599, the RTX 4070 is an affordable upgrade for gamers running on previous-generation GPUs. It allows the latest games such as A Plague Tale: Requiem, Dying Light 2, Microsoft Flight Simulator, Warhammer 40,000: Darktide, and other demanding titles to run at over 100 frames per second, thanks to DLSS 3. It also supports popular games such as Battlefield 2042, Call of Duty: Modern Warfare II, and Marvel’s Guardians of the Galaxy that support DLSS 2.
According to Matt Wuebbling, vice president of global GeForce marketing at NVIDIA, “Making sure games are ‘RTX ON’ with both ray tracing and DLSS has become a top priority for the majority of PC gamers.”
The RTX 4070’s combination of third-generation ray tracing and DLSS has resulted in a 16x leap in ray-tracing operations per pixel over the past five years. Adoption rates have soared, with over 400 RTX games and applications available, with adoption of DLSS 3 happening 7x faster than its predecessor.
Compared to the RTX 2070 SUPER, the GeForce RTX 4070 is on average 2.6x faster with DLSS 3 and on average 1.4x faster than the GeForce RTX 3080 with DLSS 3. DLSS 3 provides Ada Lovelace GPUs with a tremendous performance boost, but the GeForce RTX 4070 also excels in traditional games that do not include more advanced features such as ray tracing and DLSS.
In these rasterized games, the GeForce RTX 4070 is on par with the GeForce RTX 3080 while running at nearly half the power and offering an additional 2GB of memory. Additionally, the RTX 4070’s memory subsystem has been enhanced with 36MB of L2 cache and 12GB of ultra-high-speed GDDR6X memory.
The GeForce RTX 4070 GPU comes backed by the NVIDIA Studio platform, which enables content creators to work faster and smarter with RTX acceleration and AI tools. Serving creators from livestreamers to video editors, the platform supercharges 100 creative apps, provides lasting stability with NVIDIA Studio Drivers, and includes a powerful suite of Studio apps, such as NVIDIA Omniverse™, Canvas, and Broadcast.
Broadcasters deploying the eighth-generation NVIDIA video encoder NVENC, with support for AV1, will enjoy 40% better efficiency. Livestreams will appear as if the bitrate was increased by 40%, a big boost in image quality for popular broadcast apps like OBS Studio. AV1 is already supported in Discord with a full release coming to YouTube via OBS Studio soon.
Video editors will see 20% faster video export speeds, thanks to the eighth-generation NVIDIA encoder on the GeForce RTX 4070, along with AV1 incorporated into top video editing apps. This is a significant boost for video editors who require speedy exports to meet tight deadlines. Meanwhile, broadcasters deploying the eighth-generation NVIDIA video encoder NVENC, with support for AV1, will enjoy 40% better efficiency. Livestreams will appear as if bitrate was increased by 40% — a big boost in image quality for popular broadcast apps like OBS Studio. AV1 is already supported in Discord with a full release coming to YouTube via OBS Studio soon.
3D modelers rendering 4K scenes with the AI-powered DLSS 3 in NVIDIA Omniverse can expect 2.8x faster performance than with last generation’s GeForce RTX 3070 Ti. The fourth-generation Tensor Cores for AI tools provide a significant performance increase from the last generation, benefiting all creators.
The RTX 4070 will be available in both NVIDIA Founders Edition and custom board designs from top add-in card providers such as ASUS, Colorful, Gainward, GALAX, GIGABYTE, INNO3D, KFA2, MSI, Palit, PNY, and Zotac. These custom designs will feature innovative cooling solutions, higher clock speeds, and enhanced power delivery for even better performance.
